Digital marketing trainee at CDA with a strong foundation in sales and customer psychology.
About me
I’m Anaghu Biju, a digital marketing trainee at CDA, currently building a strong foundation in marketing fundamentals, sales, and customer understanding. Before moving into digital marketing, I worked in sales, where I learned how customers think, make decisions, and respond to communication. That experience shaped my interest in marketing and motivated me to transition into the digital space to combine strategy with creativity.
Currently Learning
As part of my digital marketing training at CDA, I’m learning agency-oriented marketing fundamentals with hands-on exposure to real tools and strategies. My learning includes:
• Digital Marketing Fundamentals & Strategy
• Content Marketing & Blog Writing
• SEO & Keyword Research
• Social Media Marketing
• Performance Marketing (Google Ads & Meta Ads)
• Analytics & Reporting (Google Analytics)
• Website Basics (WordPress & Elementor)
This learning journey is focused on practical application, testing, and continuous improvement.
Skills & Learning Focus
I’m currently building practical digital marketing skills through structured training, hands-on practice, and real-world exposure.
Analytics & Optimization
Learning to track performance using Google Analytics and ad metrics to improve campaign results through data-driven decisions.
Content & Social Media
Creating captions, content plans, and understanding how different formats perform across Instagram and other platforms.
SEO & Keyword Research
Hands-on learning in keyword research, search intent analysis, on-page SEO, and content optimization to improve organic visibility.
Performance Marketing
I practice creating ad campaigns, audience targeting, creatives, and basic funnel structure to understand how paid ads drive leads and conversions.
Projects & Practice Work
This section showcases my learning-based projects, practice campaigns, and hands-on work completed during my digital marketing training and self-practice. These projects reflect my hands-on learning during my digital marketing training at CDA.
Each project focuses on applying concepts practically, understanding tools, and improving real-world marketing skills through experimentation and analysis.
My focus is on learning by doing — building campaigns, researching audiences, and analyzing results to continuously improve my marketing approach.
Meta Ads Practice
Campaign
A practice campaign created to understand Meta Ads structure, audience targeting, and ad performance basics during my training phase.
SEO & Keyword Research Practice
Hands-on practice focused on keyword research, search intent understanding, and basic on-page SEO concepts as part of my learning process.
Content & Social Media
Practice
Practice work focused on content planning, caption writing, and understanding how different content formats perform across social media platforms.
Certifications & Learning
What People Say About My Work
FAQ
Are you a beginner in digital marketing?
I’m currently a digital marketing trainee at CDA with hands-on practice in Meta Ads, SEO, content marketing, and analytics while building real projects and campaigns.
Do you have real project experience?
Yes. I’ve worked on practice campaigns, SEO research tasks, content strategy projects, and real brand promotions during my training and work experience.
What makes you different from other beginners?
My background in sales helps me understand customer psychology, buying behavior, and communication — which strengthens my marketing strategy approach.
Are you open to internships and freelance projects?
Yes. I’m actively looking for opportunities to gain real-world experience and deliver value to brands.
What tools are you learning?
Meta Ads Manager, Google Ads, Google Analytics, SEMrush, SEO tools, content planning tools, and performance tracking platforms.